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March 17, 2021

Social Media Image Sizes to Use 2021

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An easy guide to social media image sizes!

FACEBOOK SOCIAL MEDIA IMAGE SIZES 2021

Profile Picture: 180 x 180px

Displays at 170 x 170px on desktop and 128 x 128px on smartphones
Remember that the image will be cropped to a circle

Cover Image: 820 x 312px

Displays at 820 x 312px on desktop and 640 x 360px on smartphones. Plan accordingly so important elements do not get cut off!

Shared Image: 1200 x 630px

Displays at max width of 470px in feed and 504px on page

Shared Link: 1200 x 628px

Square Photo: Min 154 x 154px in feed and 116 x 116px on page
Rectangular Photo: Min 470 x 246px in feed and 484 x 252 on page

Event Image: 1920 x 1080px

Will scale down to 470 x 174px

Co-workers looking at a laptop in an office setting

INSTAGRAM SOCIAL MEDIA IMAGE SIZES 2021

Personal Picture: 110 x 110px

Square Feed Post: 1080 x 1080px

Scaled down to 612 x 612px, shown in feed at 510 x 510px

Horizontal Feed Post: 1.91:1 ratio

Vertical Feed Post: 1080 x 1350px
Max file size of 4MB

Photo Thumbnails: 161 x 161px

Stories: 1080 x 1920px
Min resolution of 600 x 1067px

LINKEDIN SOCIAL MEDIA IMAGE SIZES 2021

Personal Profile Image: 300 x 300px

Max file size of 10MB

Personal Cover Image: 1584 x 396px
Max file size of 4MB

Page Logo Image: 300 x 300px

Max file size of 4MB

Page Cover Image: 1128 x 191px
Max file size of 4MB

Event Cover Image: 1776 x 444px

You can also add a logo (400 x 400px)

Shared Link: 1200 x 628px

Shared Image: 1200 x 1200px

What Will Work on Social Media in 2020?

PINTEREST SOCIAL MEDIA IMAGE SIZES 2021

Profile Picture: 165 x 165px

Max file size of 10MB

Static Image Pin: 1000 x 1500px

Max file size of 20MB

Story Pin: 1080 x 1920px
Max file size of 20MB

Board Display: 222 x 150px
Smaller thumbnail: 55 x 55px

Cover Image: 800 x 450px

TWITTER SOCIAL MEDIA IMAGE SIZES 2021

Profile Photo: 400 x 400px

Displays at 200 x 200px
Max file size of 5MB

Header Photo: 1500 x 500px

Max file size of 5MB

Tweet with Image: 1200 x 675px
2 images: 700 x 800px per image

Tweet with Image + Link: 1200 x 628px
Max file size of 5MB

Need a printable PDF?

Our social media image size guide has visual examples as well as two one-page options for quick reference!

Meet the Author

the ampliphi team

We're a Madison, WI based boutique-style social media and digital marketing company that utilizes proven tactics to drive client goals and objectives. Our expertise is in social media advertising, creating dynamic content via video and extending reach and impact. 

We believe brands thrive by telling their story and creating meaningful connections with their audience. We help you develop strategy and social media tactics that are supported by in-depth research, analysis and prior experience with our clients.

Want to learn more? Visit our resource library with comprehensive guides and walkthroughs.

Includes PDFs, checklists, and everything you need to get started.

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