WE MAKE HARD SOCIAL MEDIA CONCEPTS EASY.
Sharing is Caring. How to Adopt an Employee Advocacy Strategy on LinkedIn
LinkedIn is often credited with coining the term “employee advocacy” as the active promotion of your company by the people who work for it. If you already have an amazing firm culture, this strategy might work because your employees want to brag about the awesome entity for which they work. But for those firms looking to earn the respect of the tremendous social media force they have within their own walls every day, you’re going to need to work for it. Learn how to implement a strategy of your own in this 20 minute webinar.
About the presenter
Spencer X Smith is the Founder of AmpliPhi, and an instructor at the University of Wisconsin and Rutgers University. He was formerly a VP of Sales for two Fortune 100 companies.
He's been called a "Social Media Expert" by Forbes, and AmpliPhi is the winner of four consecutive (2016-2019) InBusiness Magazine Executive Choice Awards for Social Media Consulting Company. Spencer has spoken at over 250 events since 2015, including a presentation at the New York Stock Exchange in 2017.
His book "ROTOMA: The ROI of Social Media Top of Mind" was featured in Forbes and is an Amazon Bestseller.
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Creating SEO Success - A Case Study
How do Google search results work? What exactly is SEO? Our next 20 minute webinar will help answer these questions with a look into a case study highlighting and explaining the recent SEO success we built with our client, ShuffieldLowman.
Tackling Business Objectives: Strategically Planning and Executing Your Digital Media
As we enter the strategic planning season for 2021, a good way to start the process is by asking yourself the following:
1. What resources do we have?
2. What resources do we know we do not have?
3. What resources do we not know about?
AmpliPhi Founder Spencer X Smith unveils his ideal practice to streamline your planning process, how we developed this method, and his advice to successfully complete it.
17 Business Lessons From My Days as a Rock Band Drummer and Manager
AmpliPhi Founder Spencer X Smith used to be a very, very, very minor rock star. Between the years of 2000-2003, he learned more business lessons than he could have expected, and in this webinar, he’ll share with you 17 ideas you can use today, including:
- Why you should work for free
- Why you’ll never be qualified for what you’d like to do, and why that’s a great thing
- What a band’s merchandise table can teach you about selling more
- Why the difference between fame and significance is critical to understand
- And 13 others..
Revealing the Top 10 Digital Marketing Concepts
Learn how to “talk the talk” with your internal, external or future marketing teams. Spencer X. Smith will visit commonly used and misunderstood terms used in today’s digital marketing space, including SEO vs SEM, KPIs of ad performance, and more! Whether you’re managing a marketing team or looking to hire a marketing role in the future, this webinar is designed to better help you communicate and understand what's happening on your digital platforms.
Building a Quality Company Page Following on LinkedIn: Proven Tips & Tricks
LinkedIn was designed to benefit those looking to grow their professional network, but now is making a big push to help companies with their profiles and their reach. Spencer X. Smith shares how you can grow your company page followers by only spending 60 minutes per month on LinkedIn and using these 3 simple tricks.
LinkedIn Advertising: How-Tos & Best Practices
Crossing the chasm between “I’ve never heard of you in my life,” to “Yes, I’ve heard of you and your company” is a huge element of business development. Call it branding, call it marketing, or call it account selling - regardless, it’s all about getting your at-bats with the right opportunities. In this webinar, Spencer X Smith from AmpliPhi will show you how your company can use targeted LinkedIn advertising to build recognition with your exact target audience. He’ll share a case study of how am organization grew their revenue while maintaining a very modest budget. You’ll walk away knowing more AND have a complete set of coursework (PDFs, worksheets) to use with your team.